Article Marketing Is The Bridge Between You and Your Customers

With information technology on the rise and gaining relevance in the world today, article marketing has become a significant tool to promote businesses on the Internet. While it is well-known that articles make consumers understand a product better, a well-written article can be one of the main reasons why any product sells. These days, article marketing is so advanced that it has become the foremost advertising strategy for many online businesses.

Central to the effectiveness of article marketing is the implementation of Search Engine Optimization (SEO). The primary function of this form of article writing is to achieve prominent rankings on the search engines by utilizing keywords which are popular among Internet users. When a user enters a search term which is identical to your keyword, the web page of your article will be displayed as a search result. With effective SEO strategies, you can rank among the top search results and benefit from a steady flow of incoming traffic, which will ultimately lead to increased sales.

Due to the fact that SEO article writing involves a great deal of research and expertise, most website owners prefer to employ SEO experts to manage their web content. These specialized professionals will provide you keyword-rich articles that will dramatically improve the visibility of your website and win customers over with their convincing content. SEO article marketing is such a proven success in the world of online business that many website owners are willing to hire the services of top SEO experts to help them launch their businesses into greater heights of profitability.

Other than its overall contribution to the betterment of sales, article marketing also brings professionalism and prestige to your website. With comprehensive articles that offer expert information about your products, your website will be widely regarded as an authoritative entity. It will assume a position as the favored destination for consumers seeking specialized knowledge pertaining to your products. As your reputation grows, your brand will be established as a trusted name in the business and this will in turn translate to a long-term influx of web traffic.

Compared to other forms of online advertisements which incur quite a substantial amount of financial investment, article marketing is basically free advertising. Since your articles are included in the information base of search engines, they will automatically show up whenever a search term coincides with one or few of their keywords. In a way, an article is a living advertisement implemented on the Internet and it grows in recognition from time to time, without you having to pay extra for each and every appearance. Web owners who understand the full potential of article marketing will also post their articles in directories and ezines to boost their chances of drawing more visitors to their websites.

As the Internet continues to extend its influence into our livelihoods, article marketing will prevail as the most important means to distribute information, whether for a product or a mere matter of general interest. There is no website that can communicate effectively without web content, and articles are indeed the most significant bridge between webmasters and users. By adopting an elaborate article marketing strategy, you can be sure that your business will achieve new heights of success.

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Profitable Article Marketing - 5 Profitable Methods to Breakthrough With Article Marketing

Building traffic and obtaining quality inbound links for your website cannot get easier these days. You can simply write and submit articles to submission sites and viola! You instantly gain quality inbound links. This is how article marketing exactly work. It's hassle-free, delivers quick results, and it's cost-effective.

Here are the 5 profitable methods to breakthrough with article marketing:

1. Quality of your articles. You would like your articles to be read, picked up, and republished by online users. That can only happen if your articles are useful, well-written, and content-rich.

2. Quantity of your articles. In article marketing, each submission grants you one quality inbound link. The more articles you submit, the more links you obtain for your website. This could mean a lot of great things for your website such as increased traffic, improved page ranking, link popularity, increased sales potential, and positioning yourself as an expert on your specialized field.

3. Keywords. To give your articles an edge so they will be highly visible on online searches, you need to incorporate relevant keywords throughout your content. By doing so, your articles will be properly indexed by major search engines making them relatively easy to search online.

4. Article submission sites. There are over 200 article submission sites in the internet today but not all of them are created equal. Some, just like EzineArticles.com and goarticles.com, have impressive page views and steady traffic that can ultimately give your articles the exposure they need so they can be potentially distributed and republished.

5. Monitoring your articles progress. You can easily track down the number of times your articles were viewed. From this, you can gauge if your article marketing campaign is working for you or you need to make necessary revisions to improve your marketing effort to increase the clickthrough rates of your articles.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing and Website Traffic

Article marketing is an ideal way to improve your website traffic without expending too much energy. All you need do is to write a few decent articles, and your traffic will increase significantly.

The writing must be relevant to the topic or niche of your website, or at least the page that you intend to direct traffic towards. That is one tremendous advantage that article marketing has over most other traffic building programs: you can direct the traffic to whatever page on your site you wish.

This is done by means of your authors resource box, that is an area set aside by most article directories for a few words about yourself and a link or two back to your website. That link need not be only to your home page, but can be to any page on your site that you choose. The page you choose, however, must be relevant to the article you have written. You dont send a reader to a page on octopi if you have just written an article about giant squid or turtles.

One mistake that many authors make is to fail to understand what is allowed in the resource box, sometimes called a bio. Some allow HTML and others dont. Some allow links and others dont. If you are not allowed a link to your site then there is little point in providing a directory with a free article. Dont use these sites, and there are several of those that I have come across. Some directories do not provide a resource box, but allow you to add a few words with your url at the end of the article.

It doesnt matter, as long as you are allowed to provide a link back to your website. You then get a one way link to your site, but even better in many cases, you also get traffic from people that like your writing and click on your link to visit your website for more information. Depending on the topic of your article, and how you submit it, that can be a massive short-term jump, or a steady stream over a longer period. The ideal is a combination of each, but that depends on your submission strategy and how many versions of your article you submit.

The versions matter, because if you can produce a few versions and submit different versions to different groups of directories, then you will get better results. That is because after a while, the search engines will begin to detect that a number of article directories, and other websites, have the same content (your article). They will then begin to drop some of these from their listings as being less relevant, and this will continue theoretically until there is only one directory or site with your article on it.

So make the best of it and submit it to as many article directories as possible for a quick burst of traffic, then write others to keep it going. Rather than write four versions of your article for four sets of different search engines, you are better writing four articles, each to be sent to all the search engines. That works better because I have tested it.

Article marketing can be used to increase your website traffic, but you can maximise that increase if you use the directories and your articles intelligently.

Peter is a freelance writer currently ghostwriting articles form his website http://www.article-services.com You can get more advice on article marketing from his web page Article Marketing

Article Marketing - The Value Of Article Marketing

The value of article marketing is several fold in that it performs several different functions for the marketer simultaneously that all work together to achieve the common purposes of positioning and profitability.

The positioning is two-fold in that search engine listing positions can be influential in determining the amount of traffic received to the article and the corresponding sales page located on the other side of the link in the resource box just below the conclusion of the article and also the positioning as how the marketing article effectively pre-sells and qualifies the visitor to the website by placing content that is niche related to the website with the product and/or service directly in front of the viewer so that the viewer then may decide to become a targeted website visitor or simply leave the article with the new content retained.

Both of these positioning abilities of articles in marketing make article marketing a very viable strategy in extending market reach, web presence and even sales conversions in the long run.

A well written article such as this one or one that might be created by the world's best article marketing service, ArticlesInMyInbox, will be effective in search engine rankings as well as delivering fresh, original, unique and interesting content that keeps the reader captivated and longing to see just what awaits them at the web site prepared expressly and exclusively for their enjoyment and service to them.

Sometimes the most helpful advice can be found in that very resource box where an ebook containing steps on how to build a list or write an article would be. Yes, sometimes, it's just simple to see the straightforward effectiveness of caring for your customer.

After all, you are always going to be number one to me. Thank you.

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Well Written Articles Are Necessary For Your Websites Success

Article writing can be a scary prospect for many and with good reason since many people do not understand how to write quality articles. However, getting past this fear is the first step in building not only your website traffic, but its ever valuable back links. Articles have long been known to many webmasters as a way to supply others not only with the valuable knowledge that they share, but also a way of generating traffic and higher rankings within the search engines. As many know the higher your website lists in the search engine rankings for specific keywords can have a direct impact on the popularity of a website.

It is for this reason that many webmasters long ago turned to writing articles to not only share their knowledge, but garner more natural links back to their sites through quality written content. In today's online market place it is simply not enough to place a few banners or text links on popular sites. While these are still effective to some degree, the majority of traffic that is being brought into most websites these days are provided by the high rankings in search engines and word of mouth.

Being viewed as an expert in a field is helpful and can be accomplished through well written articles. You will gain traffic to your site through these articles from people who are looking to learn more about the information you have all ready supplied them with. In addition you can gain valuable links to your site if the article becomes viral and spreads across the Internet to dozens, hundreds or even thousands of sites. The shear number of viewers that could see a well written article is staggering if it becomes popular.

So why do so many avoid writing short and informative articles? Most have to get over the fear of criticism from others on what their views are on particular and sensitive subjects. For some this fear is to overwhelming to overcome and they will continue to linger at the lower end of the search engine rankings, but for those few that grasp the concept they will eventually benefit from the rewards of their efforts.

Some will become successful by other means besides article writing. Their sites will naturally become popular by the word of mouth that propels them to the top of the Internet Bubble as has happened with some sites in the past few years. While others will use advertising campaigns to gain the recognition needed to succeed, but honestly most of us cannot afford to do this.

So where does that leave the average website operator? Looking for free and effective means with which to get their sites noticed by the Internet masses. Article writing is more than just simply writing one simple article it is an on going process that will ultimately help keep your website fresh in the minds of those very Internet users that you are so desperately trying to attract.

Kevin Grames is an editor and writer for ezinexpress Article Directory in addition to his technology and seo blog etechnoid tech news

Advanced Article Marketing Secrets - Learn How To Turn A Reader Into A Paying Customer

Article marketing is a really good way to promote your business. Unfortunately, I see very few people who make the most of it and get it to work for them.

The main problem is that very few people will actually get it right. Those who do will earn an insane amount of money online. In this article I would like to go over the steps that you need to take to monetize your article traffic.

When you create your website I suggest that you develop a high converting squeeze page. You will include a link to this page in your resource when you submit your articles to directories. Let us examine in detail why you would want to do this. If you send your visitor a sales page it will be very unlikely that they will buy from you the very first time. The best way to do this is to first capture the name and email address.

This allows you to send an ecourse and first warm your prospect up. This will significantly improve your conversion. It allows you to first develop a relationship with your prospect before you sell to them. Now the really important part is that you will build a database of leads that you can market to over and over again. Which would you prefer a one time sale or repeat sales from loyal customers.

Unfortunately, very few article marketers do this. Many market an affiliate product directly by including their own domain name which redirects to an affiliate product. Consequently they are leaving big money on the table.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Article Marketing Traffic How Important Is Article Marketing Traffic?

Creating traffic online is the fundamental key to the success of any commercial or related type of Internet website. In this regard, a wise operator employs a variety of different tactics to generate and increase traffic. Article marketing is one tool that can be utilized as part of a comprehensive traffic enhancement plan. Indeed, many people have found article marketing to be an extremely effective tool when contrasted with other mechanisms that can be used to drive online traffic.

Through article marketing, you can expand the presence of your business or other type of web-based venture across the Net. For example, through article marketing, you can have placed different articles at various locations over the Net, articles that relate to the products or services offered through your web-based business or other type of enterprise. Individuals looking for information relating to the topics contained in your articles will be able not only to garner basic data in this regard through your articles but they will know where to go to obtain other relevant information as well as related products or service: Your website.

Moreover, through article marketing, you will be able to broaden the number of people that will be able to ascertain your particular expertise in a given area. Many people have established thriving enterprises through article marketing that set them apart as particular experts in specific fields. Because you become recognized as an expert in one are or another through article marketing, you are able to create or increase traffic to your own online venue because of that well established expertise.

Want to learn more about it? Download the free ebook, 7 Steps to Internet Marketing Success.

Does Article Marketing Work?

Article marketing is a very popular method of advertising your online business. The idea is you write a bunch of informative articles on some aspect of your business and the distribute these articles on the internet.

A lot of internet marketers and affiliate marketers have dabbled in article marketing at some stage in there careers. A large proportion of these people have given up because they have not seen the results that they expected from article marketing.

So why are all these people failing? And why is there still a lot of enthusiasm for article marketing.

The simple answers is Article marketing works but only if done right.

And what is the right way to approach article marketing.

Article content The articles you write should be original and should contain interesting, useful information that will engage and intrigue your readers. Get into the mind of your prospective readers and hopefully future customers and try and see things from their perspective. Give them information that you know they want, rather than information you feel like giving them.

Make your article so full of great information that it becomes a reference for whatever it is you are writing about.

Rehashed content will only put people off. If your article is saying the same thing that hundreds of other articles have said, you appear stale and your readers may get the impression that your business is a 'me too' business.

No original ideas

Aim to keep your articles fresh and informative.

Article frequency:

Article marketing is only as effective as the reach of your articles.

If you post an article once a week and your article is taken up by 10 websites, at the end of a month you have 40 representations on the internet.

If however you post an article a day on the internet and the take up rate by other webmasters is still 10 per article, you suddenly have a web exposure of 300. The reach of 300 websites displaying an article of yours is by far greater than the reach of 40 websites. If you are considering article marketing, you need to be prepared to post at least one content rich, original article every single day.

Article Format:

Articles written for article marketing purposes must apply search engine optimization methods. This is important so that your articles rank high with the search engines.

Also you need to pay attention to the different parts of your articles. The headline must be a good attention grabbing headline, your body must be well thought out and your bio box must be carefully worded to increase your click through rate

More details will be provided in the next part of this series.

Affiliate Marketing Tips and Affiliate Marketing Guide at http://www.affiliatemarketingintro.com

Article Writing Mistakes--5 Easy Steps To Avoid These Mistakes In Article Marketing

Can you relate to this? You've heard that writing articles creates massive traffic for you, you write an article and wait for the magic to happen. You think writing a feature article, you're going to be instantly successful. When you look at simple mistakes you are making, you can also solve them with just a little tweaking. Remember, article marketing is still the best way to get a lot of targeted traffic to your web site, and increase clients and product sales to match.

Mistake #1 - You don't submit - Believe it or not, there are many article writers you simply do not submit their articles. Procrastination and fear of rejection are the two most common reasons for not submitting articles. You simply must push past the procrastination and do it now. Procrastinate later, do it now. Article directories, the good ones that is, will help you get your article up to speed if it needs a bit of tweaking before it is published. No need to fear rejection here.

********* Solution:**********
Make sure you submit to the popular article directories, do it straight away. Choose one's like Ezinearticles.com, Goarticles.com, Articlecity.com. There are lots more, but there are too many to list here. You should go to Google and search for Article Directories.

Mistake #2 - You believe that just as few articles will do - Some people complain - "I submitted some articles and got nothing, this stuff doesn't work." Let me tell you, this stuff works, you just didn't work it. This is a numbers game - the more articles you get our there working for you, the better article marketing will work for you.

********** Soulution: **********

Dedicate yourself to writing more articles. Get a routine going, put yourself into a mindset of how doing this will benefit you ten fold. Get a template you can model your articles on, like this one. Why not use this one your reading now. If you put your mind to it you could easily write 20-50 articles per week

Mistake #3 - One of the things I've seen is, people just throw up any old article - I've found that many article writers just sort of "throw up" their article and up and hope for the best. I have identified some typical mistakes that article writers make. For example, one tip is "Make the Key words come first" in your title. "The Top 7 Reasons You Need to Write and Market Articles" is a bad title. "Article Writing - The Top 7 Reasons You Need to Ramp Up Your Article Writing" is a great title. Key words come first.

**********Soulution:**********
Before you submit your article, read it and read it again, is it addressing a problem for your readers? Are you answering the questions. Look at your Niche Keyword, for instance, it might be, "Affiliate Marketing", Use this in the start of your Headline. Like this, Affiliate Marketing--6 Reasons You Need To Succeed At Affiliate Marketing". Get the idea.

Mistake #4 - The opening sentence. Many writers don't put anything in the first paragraph that makes the reader want to read more. What I mean is, ' State the problem they have', like the affiliate marketing example above. You could use, " Have you tried to make money with affiliate marketing only to find you spend more on buying the so-called get rich programs that promise you the world, and you make nothing?"

**********Soulution:**********
Make your opening sentence address a problem. Relate to your reader and what they're experiencing. Feel their pain, write about it. Let them know that you know what they are feeling and put it in print.

Mistake #5 - Format. When I see some articles I cringe, they don't read well, they look like their just thrown together. There's no white space and no bulleting or numbering. By using bullets or numbering, the eyes of the reader naturally focus on this area. It makes for easier reading, hence your article is bound to be read by more readers. Which means your article will be picked up by more web masters and more TRAFFIC for YOU.

This article aims to help the article marketer reach their goals with creating more traffic and get more back links.

You can use this article on your site as long as you include the bio box below.

FREE report reveals How To Create Unique Article In Only Minutes.

Article Marketing & List Building - How to Build a Highly Qualified & Highly Responsive List of Gold

Article marketing is absolutely the best free way to build a highly responsive list. And it really only takes repeating five steps over and over again.

5 Steps to a List of Gold

Step 1 - Write a great quality article - When you write a great article giving good actionable information the reader is going to want more information and they are going to want it from you.

Step 2 - Your resource box - In your resource box invite the reader back to your web site or blog for more great information. Use words such as "And now I would like to invite you to..."

Step 3 - The trade - This is where the reader trades their email address for more good information from you. You must get over your concern about asking for the opt-in, because if a prospect is not going to give you their email address now they certainly are not going to give you their credit card later.

Step 4 - Follow up - Your future and your fortune are in the follow up. This is where most marketers drop the ball. Follow up with more good information before you ask for the sale.

Step 5 - TGC - TGC stands for Take Great Care of your list. We use strange words on the internet such as "traffic" and "lists." Both traffic and lists are made up of individual people with heads and hearts. Answer their questions. Ask them questions. Take great care of them and they will take great care of you.

And I'd like to invite you to use these five steps over and over again to build your list of gold with your articles.

And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com

From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network

Tips For Your Article Marketing

Some online marketers look for content through various article directories to attract traffic to their site.This is usually because people who begin working as an affiliate usually have a small budget in the beginning yet they must build niche sites to attract visitors to their site.

Although this can sometimes be the only option for those who are running on a non-existent budget, it is not a way that will effectively build your website or revenue. There are a few potential reasons why this may be detrimental to your business building efforts.

Problem #1 - Search Engines

Search engines will only look down upon your site if it has the exact same duplicated content than other sites. The more sites that share your content, the less it will help you achieve good search engine rankings.

It is important to establish good search engine rankings for your sites because more traffic equals more leads and ultimately sales and partnerships. If you cannot even get visitors, then will never make an revenue. Working on the search engine optimization of your site so that you will eventually be high enough in the results to get customers, should be priority one.

Problem #2 - Getting visitors to click

Although getting your site high on search engine result pages and acquiring site visitors is hard work, unfortunately this is only half of the battle. It is also important to get to go to your affiliate links. If your visitors see the same content they have seen on a multitude of other sites, they will be least likely to click on your links. This is because most people want to buy things that are recommended by people that they trust or whom they feel like are an expert on the subject.

If you just randomly copy stuff from other sites you will be viewed as uninformative and your product or service would not likely looked at favorably. This will decrease the amount of traffic you get.

Problem #3 - Author Bylines

Most free content is only given to you if you agree to place the authors byline under the article (you can get into trouble if you try to use it without following the stipulated rules). This poses a problem because most author bylines include links. When a reader gets done reading a really intriguing article, there is a strong possibility that they will click on the author's byline link rather than your affiliate links. This is the entire reason why these authors offer free content to begin with, so that they may get their name and links out there to the public. Using this type of content may mean shooting yourself in the foot and losing possible profitable website visitors.

Once you put these three problems together, you are looking at a serious decline in revenue simply because you used free website content from article directories. Although it may be the only option for some, if you have the funds to buy your own original content, then you should go this route.

Copyright (c) 2007 Aurelio Aranda

Are you tired of making countless phone calls to build your business , only to get hung up on or taken for a ride by those who say they are interested in your business? What would you do if you could only harness the power of the internet to attract to you prospects who are foaming at the mouth to join you in business? Find out in my FREE report : http://www.marketgreater.info

Fast Article Marketing - Revealed - 4 Best Ways to Excel at Article Marketing

Article marketing is one of the oldest forms of advertising that has been used even before the internet has been discovered. It was first used in newspapers where editors solicit free content from marketers in exchange of free advertising space. Due to its success, marketers have incorporated this technique in their internet marketing efforts.

Here are the 4 best ways to excel at article marketing:

1. Establish your expertise on your chosen niche by writing articles that are useful and relevant to your target market. Impart your knowledge to either help your potential clients resolve their pressing issues or increase their knowledge about the niche to which they belong to. If you can consistently provide your readers with content-rich articles, you can easily persuade them to trust you and follow your recommendations.

2. Drive quality traffic to your website by making your resource box powerful and enticing. To boost your conversation rate, communicate to your readers the benefits they can get once they accessed your website or offer incentives to make your call to action even more enticing.

3. Pull up your search engine ranking by obtaining more inbound links for your website. This can easily be done by writing and submitting more articles on publishing sites. Remember, each submission grants you at least one quality inbound link. So, the more articles you write, the higher your chances of ranking better on major search engines.

4. Increase your sales leads by writing about topics that can directly or indirectly promote your products and services. For instance, if you are selling sunglasses, you can write about celebrity sunglasses, where to find signature sunglasses, how to spot a genuine sunglasses, etc. By doing so, you will be able to attract the right kind of people who are most likely to consider the products that you offer.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.