Sunday, May 18, 2008

The Affordable Internet Marketing Strategy - Article Marketing

By using Overture, a keyword suggestion tool, you will find that millions of searches done to a certain keywords. When these keywords are typed into search engine like Google and Yahoo, indexed websites which contain these keywords will be displayed as the search results. This is how traffic can be generated using articles, the same concept applies.

Again, 'content is king'. This is why writing article is one of the most utilized marketing media today. Internet surfers just can't get enough information from various fields, that is why writing article is a surefire way to get targeted traffic to your websites.

Why is this so? Here are the benefits that writing articles can give your Internet business.

1. It is absolutely free

Yes, writing articles and submit them to the article directories are free; you can do this all by yourself. For most starters, they are tight with budget and they don't want to spend too much money in advertising. This is where they can drive traffic for free, using article marketing. All you need is your thoughts, your computer, and your hands. If you have those, nothing will stop you from typing words that will make you complete that article for your website.

2. Obtain back links automatically

After you have submitted your articles to various article directories, sure enough, other websites will make use of your articles too. With the resource box where your link is included, you will build back links to your website if other webmaster uses your article as their content in their websites. This is how back links are built.

3. Get your article and website rank in search engine

Submit that article of yours to article directories that get the most web traffic and in no time your web site will be crawled by search engine spider. Some well written articles which contain very targeted keywords can rank very high in search engine. That is if you don't forget including your resource box or byline.

4. Build credibility and visibility

As an internet marketer, by just displaying your product in your website is not enough. You have to show your professionalism in your field by educating people. This is where you can make use of articles to boost your credibility and visibility. You have to show that you are knowledgeable on your field. And what better way to show that than by writing articles that will allow you some bragging rights, right?

All you have to do to be successful in article marketing is this, make your creative juices flow and jot down or key in those ideas quickly to jump start your article writing momentum. With all the benefits you can get from article marketing, the only roadblock you face now is not to write.

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